Sustainable Green Marketing Strategies for a Circular Economy: African Realities-image

Sustainable Green Marketing Strategies for a Circular Economy: African Realities

$ 159.45

Publication Name: NA gtin13: 9783031816260 ISBN-13: 9783031816260 Type: NA ISBN: 9783031816260

Description

The Nile on eBay FREE SHIPPING UK WIDE Sustainable Green Marketing Strategies for a Circular Economy by Asphat Muposhi, Brighton Nyagadza Developing countries are known to be ambivalent to making a transition to green economies due to a fear of investment costs related to clean technologies and the possibility of job losses. This book is founded on the proposition that green marketing governance is central to the transition to a circular economy.Building on seminal work on green marketing in emerging economies, this book develops a micro-macro perspective to present the realities and imperatives that facilitate or inhibit the realisation of the sustainable green marketing agenda in Africa. It examines the willingness of consumers to support sustainable consumption practices such as the sharing economy and to engage with circular economy practices such as recycling and reusing. It also critically reflects on the strategies, commitments and sacrifices that are required for the fulfilment of the sustainable green marketing agenda in Africa.The book is informed by the desired aspirations of the United Nations 2030 Agenda for Sustainable Development and Africa's developmental blueprint, Agenda 2063. FORMAT Hardcover CONDITION Brand New Table of Contents 1. Sustainable Green Marketing Strategies for a Circular Economy in Africa: An Introduction.- 2. Beyond Formal Law: Harnessing African Indigenous Knowledge to Foster Green Marketing Governance and Sharing Economy.- 3. Green Corporate Governance and Sustainable Development Goals: Lessons for Africa from Global North.- 4. Evaluating Green Marketing Strategies: Role of Sustainability Indicators.- 5. Underlying drivers of social innovation acceptance: A Case of reusable sanitary towels.- 6. Efficacy of Green Marketing as a Sustainable Business Model: Multi-Case Study Analysis.- 7. Examining consumer perspectives in marketing of green products.- 8. Fostering sustainable tourism through green marketing practices at world heritage tourism sites.- 9. Advancing Sustainable Green Marketing Agenda in Africa through Green Supply Chain Management.- 10. Green Reverse Logistics as a Sustainable Strategy Towards Circular Economies in Africa.- 11. Artificial Intelligence Driven Green Marketing Strategies for a Circular Economy.- 12. Disseminating sustainable end-of-life product disposal information through social media nudging.- 13. Sustainable Green Marketing Strategies for a Circular Economy in Africa: A Conclusion. Details ISBN 3031816269 Author Brighton Nyagadza Publisher Springer International Publishing AG Series Palgrave Studies of Marketing in Emerging Economies Year 2025 ISBN-10 3031816269 ISBN-13 9783031816260 Format Hardcover Imprint Palgrave Macmillan Subtitle African Realities and Imperatives Country of Publication Switzerland Edited by Brighton Nyagadza Audience Professional & Vocational Pages 275 Publication Date 2025-04-16 DEWEY 658.80096 UK Release Date 2025-04-16 Country of Origin NL Product Class Description Sales & Marketing Alternative 9783031816277 Illustrations 15 Illustrations, black and white We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! 30 DAY RETURN POLICY No questions asked, 30 day returns! FREE DELIVERY No matter where you are in the UK, delivery is free. SECURE PAYMENT Peace of mind by paying through PayPal and eBay Buyer Protection TheNile_Item_ID:170952907;

  1. Would reccomend this seller 110%! messaged me to verify I was certain and happy with what I was buying and checked in regularly to ensure I was never confused on when the package was due or shipped! When I was out during the delivery, the seller went out of their way to ensure I was kept up to date on the redelivery and tracking info! Recieved safely and all products were pristine condition! Securely packed and good value for money - even came with freebies :) very high quality would buy again!

    Matyáš Kroupa

  2. I had a ‘90s copy. I was excited about the new edition. With a new forward by J Wasserman and intro by LM DuQuette. The book was excellent value and it arrived in perfect condition as it was sold new. A gorgeous looking tome.I gave 5 stars for the description, I had no communication with the seller and only gave 4 stars for Dispatch Time. Dispatched on Nov 4th with the last day being tomorrow. The process was great. Highly recommended. I’ve done business with these guys and will continue to.

    GRaj299930c6

  3. I love these diaries but they can be a little expensive. However this was a good price from this seller and I would definitely use this seller again. Excellent communication. The delivery time was a little longer than stated but it wasn’t the seller’s fault. They were very supportive. I was worried the item would arrive bent or folded if it was taking so long in transit but it was really well packaged and in perfect condition.

    kaienknighta

Related products