Our Town THORNTON WILDER (1938 2nd Printing, w/ Dust Jacket, RARE 1938 Bookmark)
$ 58.08
Description
Our Town THORNTON WILDER (1938 2nd Printing, w/ Dust Jacket, RARE 1938 Bookmark). 1938 Macy's Bookmark in excellent condition. Offered here is a text entitled: Our Town, by Thornton Wilder, published by Coward McCann, Inc. (NY) in 1938, 1st edition/ 2nd Impression, 5 1/2" x 8 1/4"; 128pp; with an incredibly rare 1938 Macy's bookmark identifying the text as having been purchased in New York, which at that time was guided by the Feld-Crawford Law. The tan cloth covers have light wear (bottom spine end bumped), very good internally; dust jacket is very good (some edge wear/ couple small tears, spine sunned, inside flap bears sticker for the Feld-Crawford Law). 1938 Macy's Bookmark in excellent condition. In New York, the Feld-Crawford Act (1935) was a "fair trade" law that allowed manufacturers to set minimum resale prices for trademarked products, such as liquor or cosmetics. This practice, known as resale price maintenance, aimed to prevent retailers from selling goods below a fixed price, effectively banning "price wars" and "loss leaders". While historically significant, the law's impact has changed over time due to federal legislation and court rulings: Original Purpose: It declared that selling a commodity below a price stipulated in a contract was "unfair competition," even if the retailer wasn't a direct party to that contract. Initially declared unconstitutional by New York's highest court in 1936, the law was later reinstated after the U.S. Supreme Court upheld similar laws in other states. It was heavily used in the New York liquor market to maintain high markups, though later state laws (like Chapter 531 of the Laws of 1964) introduced more competitive pricing requirements for alcohol. The widespread use of these "fair trade" laws ended with the federal Consumer Goods Pricing Act of 1975, which prohibited the use of such state laws to fix prices in interstate commerce.
