Description
Reality of the Mass Media, Paperback by Luhmann, Niklas, Like New Used, Free .... Reality of the Mass Media, Paperback by Luhmann, Niklas, ISBN 0745621325, ISBN-13 9780745621326, Like New Used, Free shipping in the US In The Reality of the Mass Media, Luhmann extends his theory of social systems to an examination of the role of mass media in the constitution of social reality.Luhmann argues that the system of mass media is a set of recursive, self-referential programs of communication, whose functions are not determined by the external values of truthfulness, objectivity, or knowledge, nor by specific social interests or political directives. Rather, he contends that the system of mass media is regulated by the internal code information/noninformation, which enables the system to select its information (news) from its own environment and to communicate this information in accordance with its own reflexive criteria.