Matthew Engel That's The Way It Crumbles (Paperback)Another great item from Rarewaves USA | Free delivery!
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Matthew Engel That's The Way It Crumbles (Paperback). Title: That's The Way It Crumbles. You betcha. And are we outraged?. Hell, yes. But do we do anything?. Too much hassle. Author: Matthew Engel. Format: Paperback. Further DetailsTitle: That's The Way It Crumbles Condition: New Format: Paperback Author: Matthew Engel Subtitle: The American Conquest of the English Language EAN: 9781781256695 ISBN: 9781781256695 Edition: Main Publisher: Profile Books Ltd Release Date: 03/01/2018 ISBN-10: 1781256691 Genre: Language & Reference Topic: Society & Culture Item Height: 198mm Item Length: 129mm Item Width: 17mm Item Weight: 243g Language: English Description: Are we tired of hearing that fall is a season, sick of being offered fries and told about the latest movie? Yeah. Have we noticed the sly interpolation of Americanisms into our everyday speech? You betcha. And are we outraged? Hell, yes. But do we do anything? Too much hassle. Until That's The Way It Crumbles Matthew Engel presents a call to arms against the linguistic impoverishment that happens when one language dominates another. With dismay and wry amusement, he traces the American invasion of our language from the early days of the New World, via the influence of Edison, the dance hall and the talkies, right up to the Apple and Microsoft-dominated present day, and explores the fate of other languages trying to fend off linguistic takeover bids. It is not the Americans' fault, more the result of their talent for innovation and our own indifference.He explains how America's cultural supremacy affects British gestures, celebrations and way of life, and how every paragraph and conversation includes words the British no longer even think of as Americanisms. Part battle cry, part love song, part elegy, this book celebrates the strange, the banal, the precious and the endangered parts of our uncommon common language. Country/Region of Manufacture: GB Release Year: 2018 Missing Information?Please contact us if any details are missing and where possible we will add the information to our listing.
