Kreativitt von Innovationsteams: Eine Untersuchung gemischter Teams in der deuts

$ 69.96

Publication Name: NA ISBN: 9783658477202 gtin13: 9783658477202 ISBN-13: 9783658477202 Type: NA Country of Origin: Germany

Description

The Nile on eBay FREE SHIPPING UK WIDE Kreativitt von Innovationsteams by Annika Kräutle Dabei werden Merkmale wie Alter, Geschlecht und Fachkompetenz der Teammitglieder analysiert, um Rückschlüsse auf eine kreative und effiziente Teamzusammensetzung zu ziehen. FORMAT Paperback LANGUAGE German CONDITION Brand New Publisher Description Die Publishing-Branche ist angesichts der Digitalisierung, disruptiver Technologien und eines sich wandelnden Verbraucherverhaltens mit erheblichen Veränderungen konfrontiert. Klassische Geschäftsmodelle erodieren, wodurch der Innovationsdruck auf Verlage weiter steigt. In diesem dynamischen Umfeld gewinnen kreative, interdisziplinäre Innovationsteams zunehmend an Bedeutung, um die Zukunftsfähigkeit der Verlage zu sichern.In diesem Buch untersucht Annika Kräutle, wie solche Innovationsteams in der deutschen Publishing-Branche optimal besetzt werden sollten, um ihre Kreativität maximal auszuschöpfen. Dabei werden Merkmale wie Alter, Geschlecht und Fachkompetenz der Teammitglieder analysiert, um Rückschlüsse auf eine kreative und effiziente Teamzusammensetzung zu ziehen.Die Arbeit basiert auf einem zweiphasigen Forschungsdesign aus qualitativen Experteninterviews und einer quantitativen Befragung. Ziel ist es, praxisrelevante Erkenntnisse zur Besetzung von Innovationsteams zu gewinnen. Table of Contents Einleitung.- Begriffliche und theoretische Grundlagen.- Kreativität von gemischten Innovationsteams erklärt am IPO-Modell.- Qualitative Experteninterviews.- Quantitative Befragung.- Diskussion der Ergebnisse.- Fazit und Ausblick. Details ISBN 3658477202 Author Annika Kräutle Publisher Springer Fachmedien Wiesbaden Series BestMasters Year 2025 ISBN-13 9783658477202 Format Paperback Imprint Springer VS Subtitle Eine Untersuchung gemischter Teams in der deutschen Publishing-Branche Place of Publication Weisbaden Country of Publication Germany Audience Professional & Vocational Pages 138 Publication Date 2025-03-19 Country of Origin NL Product Class Description Communication & Media Language German ISBN-10 3658477202 UK Release Date 2025-03-19 Alternative 9783658477219 Illustrations 21 Illustrations, black and white We've got this At The Nile, if you're looking for it, we've got it. With fast shipping, low prices, friendly service and well over a million items - you're bound to find what you want, at a price you'll love! 30 DAY RETURN POLICY No questions asked, 30 day returns! FREE DELIVERY No matter where you are in the UK, delivery is free. SECURE PAYMENT Peace of mind by paying through PayPal and eBay Buyer Protection TheNile_Item_ID:170593951;

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