Virtual Reality in Erfolgsprognosen vor Neuprodukteinfhrung: Modellentwicklung,

$ 45.25

ISBN-13: 9783658290344 gtin13: 9783658290344 Publisher: Springer Fachmedien Wiesbaden Gmbh Genre: Business & Economics Publication Year: 2020 Item Length: 8.3 in Topic: Marketing / General, Management, Sales & Selling / General Format: Trade Paperback Publication Name: NA Language: German Item Width: 5.8 in Book Title: Virtual Reality in Erfolgsprognosen Vor Neuprodukteinführung : Modellentwicklung, Validierung und Empirische Untersuchung Type: NA ISBN: 9783658290344 Item Weight: 16 Oz Book Series: Schriftenreihe des Instituts Für Marktorientierte Unternehmensführung (IMU), Universität Mannheim Ser. Author: Nathalie Harz Illustrator: Yes Number of Pages: Xvii, 166 Pages

Description

Virtual Reality in Erfolgsprognosen vor Neuprodukteinfhrung by Nathalie Harz Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Auf Basis empirischer Studien analysiert Nathalie Harz die Einsatzmöglichkeiten von Virtual Reality vor der Markteinführung eines neuen Produktes. Publisher Description Auf Basis empirischer Studien analysiert Nathalie Harz die Einsatzmöglichkeiten von Virtual Reality vor der Markteinführung eines neuen Produktes. Dabei entwickelt und validiert sie ein mathematisches Modell zur Absatzprognose und untersucht die Mechanismen von Virtual Reality, die zu einer Verbesserung der Prognosegenauigkeit beitragen. Außerdem identifiziert sie weitere Anwendungsmöglichkeiten von Virtual Reality in der Neuproduktentwicklung von Unternehmen.Das Institut für Marktorientierte Unternehmensführung (IMU) wurde 1999 an der Universität Mannheim neu konstituiert. Es versteht sich als Plattform für anwendungsorientierte Forschung sowie als Forum des Dialogs zwischen Wissenschaft und Praxis. Ziel dieser Schriftenreihe ist es, wissenschaftliche Erkenntnisse zu publizieren, die für die marktorientierte Unternehmensführung von Bedeutung sind.Die Autorin:Dr. Nathalie Harz promovierte bei Prof. Dr. Dr. h.c. mult. Christian Homburg am Lehrstuhl für Business-to-Business Marketing, Sales & Pricing an der Universität Mannheim. Details ISBN 365829034X ISBN-13 9783658290344 Title Virtual Reality in Erfolgsprognosen vor Neuprodukteinfhrung Author Nathalie Harz Format Paperback Year 2020 Pages 166 Edition 1st Publisher Springer Fachmedien Wiesbaden GE_Item_ID:173038303; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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